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Grow Your Email List with a Gravity Forms Basic License

By Megan Jones Published November 2, 2021

Gravity Forms is a powerful form builder for WordPress and the #1 choice for businesses across the globe. Its vast array of features, intuitive drag-and-drop form editor, and extensive ecosystem of add-ons, enable customers to create beautiful forms within minutes.

The flexible nature of Gravity Forms enables users to build forms for any project requirements. However, time and again, we find customers choose Gravity Forms simply for lead generation. And when you look at what our form builder has to offer, it’s easy to see why!

In this article, we give you an introduction to Gravity Forms and its many features, as well as discuss how our Basic license can help you to grow your email list and support your business.

Want a quick summary of our Basic license? Watch this video….

Why Choose Gravity Forms for Lead Generation?

From the humble blogger and small company owner, to nonprofit organizations and large global corporations, all businesses need to connect with their target audience and collect the email addresses of potential new customers and clients. With Gravity Forms you can do that!

Let’s take a look at why Gravity Forms is a must-have when it comes to growing an email list…

Create Any Type of Lead Generation Form

With our user-friendly form builder you can quickly and easily create stylish lead generation forms that are specific to your niche and audience.

Here are just a few types of lead generation forms that you can build with Gravity Forms…

• Contact Form
• Email List Optin Form
• Newsletter Sign Up Form
• Request a Quote Form
• Lead Magnet Download Form
• Webinar Registration Form
• Discount Code/Coupon Sign Up Form
• Unlock Premium Content Form
• Demo Sign Up Form
• Free Trial Registration

Have you just read through the above list and thought that your website would benefit from using one of the forms mentioned? Then Gravity Forms is for you!

Speed Up Form Creation with Form Templates

The Gravity Forms template library is packed with lead generation form templates that convert. Easily import any of our templates to your site for free and customize them to suit your exact needs.

From contact forms and request a quote forms, to webinar and newsletter signup forms, whatever your needs there is a template that can work for you.

Integrate Your Forms with an Email Marketing Platform

Gravity Forms supports a wide assortment of add-ons to enhance and extend your forms. Our Basic Gravity Forms license comes with a selection of email marketing services and CRM Add-Ons including Mailchimp, Campaign Monitor, Constant Contact, and Hubspot.

By connecting your lead generation forms with an email marketing service or CRM you can effectively manage and nurture those all-important leads that your business relies upon. Easily create high-end forms that allow you to gather relevant information from your visitors, and then follow up with personalized and timely email campaigns, turning stand-alone email addresses into loyal paying customers.

What Else Can You Expect from Gravity Forms?

Gravity Forms is well regarded as one of the most powerful and extensible form management plugins on the market.

As well as all of the above, here’s what else you can expect from Gravity Forms…

• Built-in Features – Gravity Forms has a wide assortment of built-in features and functionality, available to all our customers whatever license type you choose. Features include conditional logic, multi-page forms, file uploads, and much more, enabling you to create professional custom forms that appeal directly to your specific target audience.

• Countless Integrations – As we’ve mentioned, Gravity Forms supports numerous add-ons to enhance and extend your forms. As well as integration with email marketing platforms and CRMs to help you manage leads, you can sync Gravity Forms with a payment processor and start accepting payments on your site, create polls, quizzes, and surveys for your website visitors, or connect with Zapier to gain access to thousands of further third-party services and apps. As you scale your business, Gravity Forms has you covered!

• Accessibility – Gravity Forms has recently undergone a major overhaul when it comes to accessibility, making it quicker and easier than ever to create accessible forms. The result of these updates means that you can now build forms that are WCAG 2.1 AA compliant, helping to ensure your website is available to all!

• Security and Reliability – Gravity Forms is renowned throughout the WordPress community for our constant focus on security and reliability, which is why we are trusted by businesses and organizations across the globe.

• Documentation and Support – With extensive documentation and our friendly expert support team always standing by, it’s easy to get the help you need, whenever you need it.

Compare Our Plans

Whatever your business and budget, Gravity Forms has a plan to suit your project. Here is a quick summary of our three license types…

• Basic License: If you’re looking to grow your email list, then the Gravity Forms Basic License is for you! Perfect for personal projects and/or blogs, this plan includes licensing for one site, standard support, multi-page forms, file uploads, and Basic Add-Ons such as Mailchimp, Active Campaign, HubSpot, and more!

• Pro License: A best fit for anyone running an online business and/or accepting payments via a WordPress website, this plan includes licensing for three sites, standard support, multi-page forms, file uploads, and Basic & Pro Add-Ons such as Stripe, PayPal, Zapier, and more!

• Elite License: Gain full access to Gravity Forms with the Elite license – great for ambitious entrepreneurs, agencies, and other users who need to use the plugin on a large number of sites and require vast functionality. This plan includes licensing for unlimited sites, priority support, multiple page forms,  and file uploads, as well as Basic, Pro, and Elite Add-Ons such as User Registration, Surveys, Quiz, and more!

Have a watch of this Compare the Plans video to give you further information on our licenses and help you decide which license is right for you before you make a purchase.

Sign Up for the Gravity Forms Demo!

Still not sure Gravity Forms is for you? Don’t just take our word for it! With our free demo, you can test drive our form builder, play around with the numerous features and add-ons, customize the form templates, or create a custom form from scratch.

Get Started with Your Free Gravity Forms Demo.

Any questions about Gravity Forms or our licenses? Contact our friendly support team!