

Our Thoughts.
A collection of missives and messages, along with nerd talk and company carryings-on.



MailChimp Add-On v4.4 Released
By Jeff MatsonVersion 4.4 of the MailChimp add-on has been released and can be downloaded via automatic update or the add-on page. This release adds support for tags within your MailChimp contacts. MailChimp Contact Tags What are MailChimp contact tags? Simply put, they’re a way to better organize your mailing list subscribers by attaching various labels to them. If you have a large MailChimp subscriber list, tags can be critical. For example, if you have a form on your site where you ask multiple other qualifying questions about the mailing list subscriber, you could pass that field data along to MailChimp as various tags on that individual. Using tags in this way would allow you to better tailor your content to your audience. If you would like more information on how tags work in MailChimp, take a look at MailChimp’s tag documentation. We Love Feedback! Do you have a feature that you would like to see in the MailChimp add-on? Are you using MailChimp tags in a way that might be useful to others? Let us know in the comments below!
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The 13 Best WordPress Plugins Every Website Should Install
ByWordPress is a powerful, versatile website tool thanks to countless plugins. Here’s our list of the best WordPress plugins every site owner should use.
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Zapier Add-On v3.1 Released
By Jeff MatsonThe Gravity Forms Zapier Add-On v3.1 has been released! This release adds new hooks, updated data sent to Zapier, and various bugfixes.
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Gravity Forms v2.3.5 Released
By Jeff MatsonGravity Forms v2.3.5 is now available via automatic update and the downloads page. This update includes bug fixes and developer updates. Bug fixes have also been added to the Gravity Forms the Add-On Framework which is included in the Gravity Forms core plugin. For complete details on what is new in Gravity Forms v2.3.5 see the changelog below.
Read moreWe’ve Launched New Community Features!
By Jeff MatsonRemember our post back in March when we asked 3rd-party developers for information on their products? Well, It’s time to unveil the newest addition to the Gravity Forms website that we’ve been working so hard on, and it’s all about the Gravity Forms community! Since Gravity Forms was launched over 9 years ago, it’s gained quite a following within the WordPress community. Every day, developers around the world are releasing new Gravity Forms add-ons that continue to push the boundaries of how user input is obtained, processed, and displayed on WordPress sites. With such a massive following, we’ve decided to focus our efforts over the last several months on those 3rd-party add-ons that make Gravity Forms the powerhouse that it is.
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Gravity Forms v2.4 Beta 1 Released
By Steve HentyGravity Forms v2.4 Beta 1 is now available via the downloads page. It is not currently available via automatic update. Version 2.4 is a major feature release that includes a variety of enhancements and improvements especially in the areas of data protection, accessibility and performance.
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Secure WordPress Forms: Best Practices to Keep Your Website Safe
BySecure WordPress forms are important to protect your site against hackers and spammers. In this post, learn some best practices to secure your forms.
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ActiveCampaign Add-On v1.5 Released
By Carl HancockGravity Forms ActiveCampaign Add-On v1.5 is now available via automatic update and the downloads page. This is a major maintenance, bug fix and developer focused release.
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How to Use Social Proof to Improve Form Conversions
BySocial proof is an important technique to nudge your users toward making a decision (like completing a form). In this article, we explain how to use it.
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Gravity Forms v2.3.4 Released
By Carl HancockGravity Forms v2.3.4 is now available via automatic update and the downloads page. This update includes security enhancements, bug fixes, and developer updates. Updates and a bug fix have also been added to the Gravity Forms API and Add-On Framework which are included in the Gravity Forms core plugin. For complete details on what is new in Gravity Forms v2.3.4 see the changelog below.
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Accepting PayPal Payments in Your WordPress Forms
By Jeff MatsonAt times, setting up a quick and simple form for receiving PayPal payments on your WordPress site is far easier than a full e-commerce solution. While full solutions offer things such as inventory management and a deeper checkout process, it’s often overkill to deploy a large-scale solution for just a few items.
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Form Layout: 10 Tips to Structure Your Forms
ByForm layout is a crucial element of form design. This article explains some simple-to-make form layout changes that will increase conversions.
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